What is the term for an analysis that examines an operation's strengths, weaknesses, opportunities, and threats?

The term for an analysis that examines an operation's strengths, weaknesses, opportunities, and threats is known as SWOT Analysis. This framework is specifically designed to help organizations identify internal factors, such as strengths and weaknesses, as well as external factors, including opportunities and threats that can affect the business's success.

SWOT Analysis is a valuable tool in strategic planning and decision-making processes, enabling organizations to leverage their strengths, address weaknesses, capitalize on opportunities, and develop strategies to mitigate threats. By conducting a SWOT Analysis, businesses can gain insights into their current state and inform their strategic options moving forward.

In contrast, market analysis focuses on understanding the dynamics of a specific market, including customer preferences, market trends, and competitive landscapes, without the direct emphasis on the internal and external factors of a particular organization. Competitive analysis centers on evaluating the strengths and weaknesses of current and potential competitors rather than the analysis of one's own organizational context. Financial analysis deals primarily with the evaluation of financial data and metrics, assessing an organization’s financial health and performance, which does not encompass the broader strategic overview provided by a SWOT Analysis.